Simple, practical steps to meet Australia’s privacy law
The Australian Privacy Act sets the standard for how organisations collect, use, and protect personal information. BrightShield makes it achievable for small businesses, without the complexity of enterprise solutions.
Why the Privacy Act matters
It’s the law
Protects your customers
Avoids penalties and risk
Builds stronger trust

BrightShield takes the complexity out of Privacy Act compliance.
Pre-Built Policy Templates
Step-by-Step Guidance
Quick Wins First
Progress Tracking
Evidence Storage
The BrightShield Advantage
Your partner in making Privacy Act compliance simple, practical, and achievable. We give you clear steps, smart priorities, and steady progress — so you can protect data with confidence.
Practical, not overwhelming
We turn the Privacy Act legal obligations into plain, actionable tasks.
Built for small businesses
BrightShield is designed for smaller teams, making the biggest impact with the resources you already have.
Confidence, not just compliance
Go beyond avoiding penalties. Build trust and resilience with privacy practices that last.
Frequently asked questions
The Privacy Act applies to all Australian businesses with an annual turnover above AUD $3 million. It also applies to your small business (or non-profit) with less than $3 million annual turnover if you:
- Provide health services (e.g. GPs, physios, psychologists, aged care).
- Trade in personal information (buying, selling, or disclosing for a benefit).
- Are a contractor to the Australian Government.
- Are credit reporting bodies, or related to one.
- Issue or handle Tax File Numbers (TFNs).
- Are private sector employee associations (like trade unions).
- Run residential tenancy databases.
- Provide services under the My Health Record system.
- APP 1 – Open and transparent management of personal information
You must have a clear, accessible privacy policy and manage personal information openly - APP 2 – Anonymity and pseudonymity
Individuals should have the option to remain anonymous or use a pseudonym where practicable. - APP 3 – Collection of solicited personal information
Only collect personal information that is necessary and lawful for your business activities. - APP 4 – Dealing with unsolicited personal information
If you receive personal information you didn’t ask for, you must decide if you can keep it lawfully — otherwise, you need to destroy it - APP 5 – Notification of the collection of personal information
When collecting personal information, you must tell people what you’re collecting, why, and how it will be used. - APP 6 – Use or disclosure of personal information
You can only use or disclose personal information for the purpose it was collected, unless an exception applies. - APP 7 – Direct marketing
Limits how personal information can be used for direct marketing — and gives individuals the right to opt out. - APP 8 – Cross-border disclosure of personal information
If you send personal information overseas, you must ensure the recipient protects it to the same standard as the Privacy Act. - APP 9 – Adoption, use or disclosure of government related identifiers
Businesses generally cannot use identifiers like Tax File Numbers or Medicare numbers as their own. - APP 10 – Quality of personal information
You must take reasonable steps to ensure personal information you collect, use, or disclose is accurate, up-to-date, and complete. - APP 11 – Security of personal information
Reasonable steps must be taken to protect personal information from misuse, interference, loss, and unauthorised access — and to destroy or de-identify it when no longer needed. - APP 12 – Access to personal information
Individuals have the right to access their personal information, and businesses must provide it on request (with some exceptions). - APP 13 – Correction of personal information
If personal information is inaccurate, incomplete, or outdated, individuals have the right to request corrections — and organisations must take reasonable steps to update it.
- Policy templates mapped to the APPs.
- Playbooks for access requests, breach response, and data handling.
- Quick wins to close gaps fast.
- Evidence tracking to show compliance.
Privacy compliance, made simple
BrightShield gives you the policies and procedures you need to meet the Australian Privacy Act, protect personal information, and build trust with your customers.